Apple in 2005: Moving into the Mainstream?
|
|
ICMR HOME | Case Studies Collection
To download Apple in 2005: Moving into the Mainstream? case study
(Case Code: BSTA118) click on the button below, and select the case from the list of available cases:
OR
Buy With PayPal
|
» Business Strategy Case Studies
» Case Studies Collection
» Business Strategy Short Case Studies
» View Detailed Pricing Info
» How To Order This Case
» Business Case Studies
» Area Specific Case Studies
» Industry Wise Case Studies
» Company Wise Case Studies
Please note:
This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.
Chat with us
Please leave your feedback
|
Case Details: |
Price: |
| Case Code |
: |
BSTA118 |
Electronic Format: Rs.
300;
Courier (within India):Rs. 25 Extra
Themes- |
| Case Length |
: |
13 Pages |
| Period |
: |
- |
| Organization |
: |
- |
| Pub Date |
: |
2005 |
| Teaching Note |
: |
Not Available |
| Countries
|
: |
USA |
| Industry |
: |
- |
Abstract:
|
Steve Jobs, CEO of Apple Computers has recently announced that his company might start using Intel microprocessors from 2006.
Apple has traditionally stayed away from using Microsoft's Windows software and Intel's microprocessors and preferred to use IBM microprocessors for its computers.
While there are rumors that the announcement might be a tactic to gain negotiating leverage with IBM, Apple maintains that its intentions are serious. Will using Intel chips mark a turning point in Apple's evolution? Will it take Apple mainstream?
|
|
Contents:
Keywords:
Steve Jobs, Apple Computers, Intel microprocessors, Microsoft's Windows software, IBM microprocessors, Intel chips, Turning point in Apple's evolution and Apple mainstream
Apple in 2005: Moving into the Mainstream?
- Next Page>>
|
|
